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Home Depot Performance Metrics Analysis

Analyzing the performance metrics of your company’s website is essential for determining your website’s success and for ensuring an optimal user experience exists. Cumbrowski (2008), lists 50 questions that help evaluate a website, such as does the site load quickly and does the index page entice a visitor to explore more of the site. After evaluating the Home Depot’s website with these questions, I think their website is of high quality, user-friendly, and inviting. It is simple, clean, and visually appealing with their pictures of lovely homes and rooms. Each product has an overview, specifications, photos, and reviews, allowing for an easy and assuring shopping experience. The website is also well organized and allows you to shop by department, room, or project. Their website is also easy to access via their various social network pages. I used SimilarWeb.com to obtain the following data and to analyze the performance of HomeDepot.com. I found that the Home Depot websit...

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